Silex Data
A refreshed brand identity for Silex Data Solutions that modernized a dated visual system into a future-facing design.
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I worked with SILEX Data Solutions, an IT consulting and technology services company that helps businesses modernize systems, move to the cloud, and use data more effectively to improve decision-making. The company offered highly relevant, data-driven services, but their existing brand felt dated and no longer reflected the sophistication of their work.
I developed a refreshed brand identity that evolved their original visual system into something more contemporary and future-facing, bringing clarity, cohesion, and renewed alignment with their services.
I designed a custom beer can for SILEX Data Solutions for trade shows, featuring a circuit board–inspired data pattern in their brand colors. A custom pull tab added a bold, tactile detail that turned the piece into a memorable extension of the brand.