UCSB Banner Campaign

A comprehensive 28-banner campaign was thoughtfully created in collaboration with UCSB Public Affairs, intended to serve as navigation signage for the vibrant Arts District.

Colorful vertical banners displaying the words 'SB' and 'DISTRICT UC SANTA BARBARA' in bold letters, with the banners in red, yellow, and teal colors.

The task was to create a unified campaign with different student photos and colors that matched the campus brand while distinguishing and joining the various parts of the Arts District.

A promotional poster for the Theater & Dance Arts District at UC Santa Barbara. The poster features a black and white photo of a performer on stage with expressive gestures, set against a bright yellow background with bold white text.
A woman with safety goggles creates art on a wall, with text overlay reading "ARTS DISTRICT UC SANTA BARBARA".
A black and white photo of a young woman playing a marimba with the text 'Music' at the top and 'Arts District UC Santa Barbara' at the bottom on an orange background.
Poster with three horizontal rows of images and text. The top row features black-and-white dancers performing on yellow backgrounds, labeled 'THEATER & DANCE' and 'ARTS DISTRICT UC SANTA BARBARA.' The middle row shows students in art activities on teal backgrounds, labeled 'ART' and 'ARTS DISTRICT UC SANTA BARBARA.' The bottom row displays students playing musical instruments on orange backgrounds, labeled 'MUSIC' and 'ARTS DISTRICT UC SANTA BARBARA.'

photo courtesy of UCSB

A man in a tuxedo and glasses holding a conductor's baton against a red background with the words 'Music' at the top and 'Arts District UC Santa Barbara' at the bottom.
A man wearing headphones and glasses working with music equipment, including a laptop and music controller, at UC Santa Barbara Arts District.
A man playing tabla drums, sitting on the floor, with a vibrant orange background displaying the words "Music" at the top and "Arts District UC Santa Barbara" at the bottom.
A black-and-white photo of a young woman playing a xylophone, set against an orange background with the words 'MUSIC' at the top and 'ARTS DISTRICT UC SANTA BARBARA' at the bottom.
A smiling man wearing glasses and a bandana playing a grand piano against an orange background with the text 'Music Arts District UC Santa Barbara'.
A woman in black clothing with lace sleeve details holding a flute against an orange background. The image features the words 'Music' at the top and 'Arts District UC Santa Barbara' at the bottom.
A woman playing a violin with her eyes closed, on a red background with the words "Music Arts District UC Santa Barbara".
A young man with a beanie and white shirt singing or speaking into a microphone, gesturing with his hands, on a teal background with the text 'Art', 'Arts District', and 'UC Santa Barbara'.
A young man with thick hair and a serious expression holding a sketchbook with a pencil drawing of himself on it, against a teal background with the words "ARTS DISTRICT UC SANTA BARBARA" at the top and bottom.
A smiling woman with short dark hair holding a paintbrush, wearing a black T-shirt with an American flag and stars design, against a teal background. The image has the text 'ARTS DISTRICT UC SANTA BARBARA'.
A black-and-white photo of a young woman with glasses, drawing on a large sheet of paper. The background is teal, with the words 'ARTS DISTRICT UC SANTA BARBARA' written in white.
A promotional banner for UC Santa Barbara's Arts District featuring a smiling woman with long dark hair holding an electronic circuit board with wires and LEDs, against a teal background.
A black and white photo of a man with glasses marking a piece of wood with a pen, with the words 'ARTS DISTRICT UC SANTA BARBARA' on a turquoise background.
A woman in a striped sweater takes a selfie with a camera, smiling, against a teal background with text reading 'ARTS DISTRICT UC SANTA BARBARA'.
Yellow poster with white text reading "Theater & Dance" and "Arts District UC Santa Barbara". Features a black and white photo of a woman dancing, mid-air with her hair and dress flowing.
Yellow promotional banner for the Arts District at UC Santa Barbara featuring black-and-white images of two dancers performing a contemporary dance move.
Poster promoting the Theater & Dance Arts District at UC Santa Barbara, featuring a dancer in a flowing dress against a yellow background.
Poster for the Theater & Dance Arts District at UC Santa Barbara featuring a dancer jumping in mid-air with hair and dress flowing against a yellow background.
Poster for the Theater & Dance Arts District at UC Santa Barbara, featuring a black and white image of a man standing in front of a silhouette of a bridge or arch.
Poster with yellow background and black and white image of a man and woman in vintage clothing holding a pineapple between them, advertising the UC Santa Barbara Arts District in American English.
Promotional flyer for the Arts District at UC Santa Barbara featuring a black and white photo of a man dancing with a flowing fabric behind him, set against a bright yellow background with bold white and black text.
Yellow poster with bold white text reading 'THEATER & DANCE' at the top and 'ARTS DISTRICT UC SANTA BARBARA' at the bottom. In the center, there is a black and white image of a smiling woman in an elaborate dress, with the dress appearing to be made